Hello, I'm Jordan,
A Senior Design Manager at CVS Health.
I lead a talented team of designers creating digital products that prepare patients for their clinic visits and manage their health records.
Outside of work, you'll often find me knitting sweaters, immersing myself in fantasy books, and baking with my daughter.
Leadership
Leading with Heart and Purpose
As a design leader, I aim to create an environment where team members feel valued and empowered. Through weekly 1:1s, regular professional development check-ins, and fostering an environment of radical candor, I ensure that every member of my team feels supported to do their best work.
Current Project
Preparing for your CVS MinuteClinic visit
As the Senior Design Manager supporting the manage care team, I play a pivotal role in shaping both strategy and design execution. Our responsive web experience currently maintains a remarkable conversion rate of over 90% and serves more than 3.3 million users annually.
This platform is essential for MinuteClinic patients, enabling them to share information such as consents, insurance details, payments, and health intake forms.
This year, I am leading the team through a significant transition from a web-based platform to a native-first experience. The redesigned native application, set to be released in late summer, aims to enhance user engagement and streamline the patient information sharing process even further.
This platform is essential for MinuteClinic patients, enabling them to share information such as consents, insurance details, payments, and health intake forms.
This year, I am leading the team through a significant transition from a web-based platform to a native-first experience. The redesigned native application, set to be released in late summer, aims to enhance user engagement and streamline the patient information sharing process even further.
Featured Projects
MinuteClinic North Star Vision
Stepping into my role as a Senior Design Lead, I faced the challenge of enhancing MinuteClinic's digital experience. Tasked with creating a North Star vision, my team and I used customer journey mapping and Jobs to be Done (JTBD) research to identify key improvement areas. Through data-driven insights and cross-disciplinary innovation workshops, we crafted a vision that resonated with stakeholders and set a clear, actionable roadmap for future innovation.
Health Service Notifications
As the Senior Design Lead, I led strategy, project management, and guided the design process. In under six months, our team consolidated over 150 emails from various lines of business into a handful of standardized templates, ensuring consistency across health service notifications.
This standardization not only reduced the overall effort required to create new emails but also facilitated changes at the component level, significantly accelerating our time to market.